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Televisión Avanzada

TV Avanzada

Entrega, gestiona, colabora y da formato a tus anuncios.

Confiado cada día por miles de anunciantes, agencias y cadenas, Cape.io te ayuda a controlar la entrega de tus anuncios en TV lineal, CTV y digital.

Televisión Avanzada

TV Avanzada

Entrega, gestiona, colabora y da formato a tus anuncios.

Confiado cada día por miles de anunciantes, agencias y cadenas, Cape.io te ayuda a controlar la entrega de tus anuncios en TV lineal, CTV y digital.

Televisión Avanzada

TV Avanzada

Entrega, gestiona, colabora y da formato a tus anuncios.

Confiado cada día por miles de anunciantes, agencias y cadenas, Cape.io te ayuda a controlar la entrega de tus anuncios en TV lineal, CTV y digital.

Diseñado para todos

In a commercial without subtitles there are people who are left behind. Information that suddenly disappears while watching TV.

Sea cual sea la razón, las funciones de accesibilidad son utilizadas y valoradas por millones de personas. Desde subtítulos hasta lengua de señas, Cape.io puede ayudarte a que tus anuncios funcionen para todos.

Diseñado para todos

In a commercial without subtitles there are people who are left behind. Information that suddenly disappears while watching TV.

Sea cual sea la razón, las funciones de accesibilidad son utilizadas y valoradas por millones de personas. Desde subtítulos hasta lengua de señas, Cape.io puede ayudarte a que tus anuncios funcionen para todos.

Diseñado para todos

Sea cual sea la razón, las funciones de accesibilidad son utilizadas y valoradas por millones de personas. Desde subtítulos hasta lengua de señas, Cape.io puede ayudarte a que tus anuncios funcionen para todos.

Today, over 90%*1 of television programs are broadcast with subtitles. However, surprisingly, only 3-5%*2 of television commercials are subtitled. While hearing-impaired people receive information from television "programs," when a TV "commercial" comes on, that source of information is suddenly cut off. Not only that, but I believe subtitles have been a great help in environments where the television cannot be turned on, such as hospital waiting rooms and lunchtime cafeterias.

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Today, over 90%*1 of television programs are broadcast with subtitles. However, surprisingly, only 3-5%*2 of television commercials are subtitled. While hearing-impaired people receive information from television "programs," when a TV "commercial" comes on, that source of information is suddenly cut off. Not only that, but I believe subtitles have been a great help in environments where the television cannot be turned on, such as hospital waiting rooms and lunchtime cafeterias.

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Today, over 90%*1 of television programs are broadcast with subtitles. However, surprisingly, only 3-5%*2 of television commercials are subtitled. While hearing-impaired people receive information from television "programs," when a TV "commercial" comes on, that source of information is suddenly cut off. Not only that, but I believe subtitles have been a great help in environments where the television cannot be turned on, such as hospital waiting rooms and lunchtime cafeterias.

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Why don't you make a commercial that is friendly to everyone?

Cómo funciona

Existen varias formas de hacer que los anuncios sean accesibles para todos.

Cómo funciona

Existen varias formas de hacer que los anuncios sean accesibles para todos.

Cómo funciona

Existen varias formas de hacer que los anuncios sean accesibles para todos.

Audiodescripción (AD)

Un servicio activado por el usuario que narra el contenido visual y describe detalles importantes que no pueden entenderse solo con la pista de audio, pensado para personas con discapacidad visual.

Audiodescripción (AD)

Un servicio activado por el usuario que narra el contenido visual y describe detalles importantes que no pueden entenderse solo con la pista de audio, pensado para personas con discapacidad visual.

Audiodescripción (AD)

Un servicio activado por el usuario que narra el contenido visual y describe detalles importantes que no pueden entenderse solo con la pista de audio, pensado para personas con discapacidad visual.

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

Un mundo donde cada campaña es tan inteligente como la idea que la inspira.

La industria publicitaria está atascada. Las grandes ideas se frenan por flujos de trabajo complicados, cuellos de botella manuales y un caos entre la creatividad y los medios.

Un mundo donde cada campaña es tan inteligente como la idea que la inspira.

La industria publicitaria está atascada. Las grandes ideas se frenan por flujos de trabajo complicados, cuellos de botella manuales y un caos entre la creatividad y los medios.

Un mundo donde cada campaña es tan inteligente como la idea que la inspira.

La industria publicitaria está atascada. Las grandes ideas se frenan por flujos de trabajo complicados, cuellos de botella manuales y un caos entre la creatividad y los medios.

Noticias

Mantente a la vanguardia

¿Tienes curiosidad sobre lo último en marketing y publicidad? Suscríbete a nuestro boletín mensual de Promarketers.

11 feb 2026

Press Release: European Programmatic TV Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Broadcasters, streamers, agencies and ad tech companies including Google Ad Manager, Equativ, Adform, LiveRamp, The Trade Desk, FreeWheel and Cape.io begin work on practical solutions to reduce complexity and speed up adoption.

4 feb 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

9 ene 2026

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

4 dic 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2 dic 2025

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

1 dic 2025

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

Noticias

Mantente a la vanguardia

¿Tienes curiosidad sobre lo último en marketing y publicidad? Suscríbete a nuestro boletín mensual de Promarketers.

11 feb 2026

Press Release: European Programmatic TV Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Broadcasters, streamers, agencies and ad tech companies including Google Ad Manager, Equativ, Adform, LiveRamp, The Trade Desk, FreeWheel and Cape.io begin work on practical solutions to reduce complexity and speed up adoption.

4 feb 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

9 ene 2026

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

4 dic 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2 dic 2025

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

1 dic 2025

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

Noticias

Mantente a la vanguardia

¿Tienes curiosidad sobre lo último en marketing y publicidad? Suscríbete a nuestro boletín mensual de Promarketers.

11 feb 2026

Press Release: European Programmatic TV Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Broadcasters, streamers, agencies and ad tech companies including Google Ad Manager, Equativ, Adform, LiveRamp, The Trade Desk, FreeWheel and Cape.io begin work on practical solutions to reduce complexity and speed up adoption.

4 feb 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

9 ene 2026

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

4 dic 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2 dic 2025

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

1 dic 2025

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

Ponte en contacto

Te mostraremos lo que Cape.io puede hacer.

Automatización de Campañas Inteligentes

Cape.io conecta a tu equipo, DAM, servidores de anuncios, DSP, herramientas y más, para que no necesites desmantelar y reemplazar.

© 2025 Cape.io. Todos los derechos reservados

Spanish

Ponte en contacto

Te mostraremos lo que Cape.io puede hacer.

Automatización de Campañas Inteligentes

Cape.io conecta a tu equipo, DAM, servidores de anuncios, DSP, herramientas y más, para que no necesites desmantelar y reemplazar.

© 2025 Cape.io. Todos los derechos reservados

Spanish

Ponte en contacto

Te mostraremos lo que Cape.io puede hacer.

Automatización de Campañas Inteligentes

Cape.io conecta a tu equipo, DAM, servidores de anuncios, DSP, herramientas y más, para que no necesites desmantelar y reemplazar.

© 2025 Cape.io. Todos los derechos reservados

Spanish