2020年7月27日

一切就位

新功能!Cape.io 刚刚推出了一项重大新功能,旨在帮助创意机构、后期制作公司和广告商更好地与媒体代理公司合作。了解其工作原理。

这篇文章最初发布在Peach网站上。了解更多关于 Peach更名为Cape.io的信息

媒体代理商的数字化团队需要轻松获取视频广告,然后在各种数字化平台上激活它们。为简化涉及各方的流程,我们增加了一个新的用户类别“激活者”,专为媒体代理商设计,以及新的专属数字目的地。

对于创意机构和后期制作公司,您的工作将更加简单。一个视频文件即可覆盖一系列数字化目的地,Cape Advanced TV将确保以正确的格式、质量和纵横比呈现。

对于媒体代理商,获取他们所需的文件以激活广告活动现在很简单。

  • ⏱️ 广告活动准时开始:广告的激活速度更快

  • 🗯️ 告别沟通混乱:减少机构之间的往返沟通,一切尽在掌握

  • 🔍 不再寻找规格:只需上传一个主文件,为每个纵横比选择您的目的地,任务完成

  • 💤 放轻松:确保为Facebook优化的视频在Facebook上播放

  • 👀 完全透明:再也没有盲点——确切知道资产在哪里,以及下一步是什么

创意机构和后期制作公司的指南

使用Cape Advanced TV


使用Cape Advanced TV的激活者如下:

  1. 在“协作者”部分,添加一个组织为激活者字段——通常为媒体代理商

  2. 新列表以“通过激活者”为主题,包括YouTube, Facebook, Twitter, Flashtalking, Teads, Google Campaign Manager, TikTok, 10 play等数字化目的地。

  3. 编辑广告时,选择目的地,照常完成您的订单,然后提交广告活动。

就是这样!一旦文件上传并处理完毕,媒体代理商将能访问到适合他们平台的格式、质量和纵横比的文件。然后他们可以轻松下载并用于在相关平台上激活广告活动。

 

为媒体代理商的数字化团队提供的指南


一旦在Peach上设置好您的账户(联系我们如果您需要帮助),就很简单了。只需登录并:

  1. 您将看到作为激活者被添加到的广告活动列表

  2. 进入广告活动,您将看到按目的地(如YouTube, Twitter, Flashtalking, Teads, Google Campaign Manager, TikTok, 10 play等)整理的文件列表

  3. 点击一个文件以下载为您的目的地格式化的视频

从那里,您可以使用这些文件在相关的数字平台上激活广告活动。

就是这么简单。

想了解更多关于新激活者功能的信息?联系我们或阅读更多详细信息,以及一些常见问题……

阅读更多关于如何将Cape.io的优势带给媒体代理商……

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对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

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对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

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联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文