2022年11月4日
Cape Advanced TV的新功能:向Netflix发送广告
新闻稿:Cape.io 参与 Netflix 的含广告基础套餐的发布

此文章最初发表于Peach网站。了解更多关于 从Peach到Cape.io的品牌重塑的信息。
伦敦,英国,2022年11月4日星期五 - Peach,作为全球视频广告工作流程和投送的市场领导者,宣布支持Netflix的新的广告支持服务——Basic with Ads。
为配合服务的推出,Peach推出了新的目标地,使客户能够将广告交付到Netflix,通过多个地区,包括英国、澳大利亚、德国、法国、意大利、西班牙、墨西哥、巴西,同时还有更多地区将陆续开放。Peach提供连接的广告工作流程,使客户能够直接从编辑室将他们的广告交付至Netflix,同时确保最高质量,格式和准确性。
Peach的首席产品与技术官Doug Conely表示:“这是电视广告的关键时刻。作为全球创意广告投送领域的领导者已有25年以上,我们看到英国*及世界其他地区连接电视(CTV)的广告支出迅速增长,我们预计由Netflix等广告支持等级推动的增长将进一步加速。
“Netflix的Basic with Ads将让我们的客户在高端环境中接触到观众,创造更多可定位和高端内容的机会。我们非常自豪能在其中发挥作用,并感谢Microsoft Advertising和Xandr团队的持续合作和对成功推出的承诺。”
Peach将继续与Microsoft Advertising和Xandr合作,进一步增强客户的工作流程,将广告内容直接从全球制作人和代理商社区连接到高端流媒体频道,从而带来无缝且高质量的广告体验。
媒体联系人:Rosanna Head | 全球企业传播主管 | +44 (0) 7787 006715
* 英国连接电视(CTV)的广告支出从2019年的约5.15亿英镑增长到2021年的约9.30亿英镑。© Spark Ninety 2022
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新闻
保持领先地位
对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日
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Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日
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Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

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Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日
How leading brands are bringing media and creative back in sync
Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

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Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日
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第四频道广告无障碍准则2026:强制字幕和英国广告标准。
新闻
保持领先地位
对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日
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Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日
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Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

2025年12月4日
Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail
Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日
How leading brands are bringing media and creative back in sync
Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日
Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list
Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日
无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者
第四频道广告无障碍准则2026:强制字幕和英国广告标准。
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让我们向您展示 Cape.io 可以做什么。
Intelligent Campaign Automation
Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

联系我们
让我们向您展示 Cape.io 可以做什么。
Intelligent Campaign Automation
Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。
