Sep 24, 2023
M6 & Peach accessibility push
The French broadcaster and Peach are collaborating on a major subtitling promotion
This was originally posted on the Peach website. Find out more about the rebrand from Peach to Cape.io.
Peach is delighted to be partnering with M6, the French broadcaster, to support a major promotion of access services in France.
M6 and Peach will support advertisers new to access services with the funding and creation of subtitling of advertising content for the deaf and hard of hearing. With only around 10% of TV ads in France currently closed-captioned, this will help advertisers reach the 25% of the French population who are affected by this type of disability. Read more on M6’s press release.
Peach enables access services globally for advertisers. Contact us to find out more about subtitling and other accessibility services.
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Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.
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Let us show you what Cape.io can do.
Intelligent Campaign Automation
Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.