Validation
Smarter checks. Fewer delays. Faster launches.
Automatically review ads against the latest rules, specs, safe zones, and more.
From country to country and platform to platform, advertising regulations are getting tougher, and specs are constantly changing. Reviewing everything manually takes too long — and one missed detail can lead to delays, rework, or a damaged brand reputation. Cape.io’s AI-powered tools help review your ads — scripts, storyboards, video, VAST and display ads — against the latest advertising rules and specs.
Validation
Smarter checks. Fewer delays. Faster launches.
Automatically review ads against the latest rules, specs, safe zones, and more.
From country to country and platform to platform, advertising regulations are getting tougher, and specs are constantly changing. Reviewing everything manually takes too long — and one missed detail can lead to delays, rework, or a damaged brand reputation. Cape.io’s AI-powered tools help review your ads — scripts, storyboards, video, VAST and display ads — against the latest advertising rules and specs.
New
Compliance check
Global ad regulations, made easy
Catch problems early, avoid lengthy review cycles, and get your campaigns live faster. Check scripts, storyboards, display ads, and videos against the latest in rules and standards for UK BCAP and CAP, USA, France, Australia and Italy.
Check global ad regulations
Supporting regulations for the UK (BCAP and CAP), USA, France, Australia, Germany, and Italy, with CTV and social platforms including Netflix and others coming soon.
Scan more than 32 rule types
Automatically scan for legal supers and disclaimer text, adult content or inappropriate material, alcohol rules, food and beverage guidelines, financial promotions, and much more.
Clear and actionable results
Our tool identifies and flags non-compliant content within your video, script, or storyboard, providing clear explanations, direct links to relevant regulations, and risk assessments to support pre-clearance.
Powered by experts
Powered by AI trained and tested by global compliance experts — specialists who’ve worked with Clearcast and OFCOM (UK), ARPP (France), Clear Ads (Australia) and many other regulators around the world.
New
Compliance check
Global ad regulations, made easy
Catch problems early, avoid lengthy review cycles, and get your campaigns live faster. Check scripts, storyboards, display ads, and videos against the latest in rules and standards for UK BCAP and CAP, USA, France, Australia and Italy.
Check global ad regulations
Supporting regulations for the UK (BCAP and CAP), USA, France, Australia, Germany, and Italy, with CTV and social platforms including Netflix and others coming soon.
Scan more than 32 rule types
Automatically scan for legal supers and disclaimer text, adult content or inappropriate material, alcohol rules, food and beverage guidelines, financial promotions, and much more.
Clear and actionable results
Our tool identifies and flags non-compliant content within your video, script, or storyboard, providing clear explanations, direct links to relevant regulations, and risk assessments to support pre-clearance.
Powered by experts
Powered by AI trained and tested by global compliance experts — specialists who’ve worked with Clearcast and OFCOM (UK), ARPP (France), Clear Ads (Australia) and many other regulators around the world.
Quality assurance
5x faster creative QA
QA display and video ads and VAST for linear, CTV, DSPs & ad servers, including rich previews, safe zone checks and more.
Across channels and platforms
Ensure you meet all specification requirements for video and display ads with complete confidence.
Reliable QC
Create a world standard consistent, watertight system to test your ads that saves time and doesn’t rely on guesswork.
Check safe zones
Ensure creative visibility: test that important content can be seen on assets for ad platforms including YouTube, Instagram, TikTok and Snapchat with safe zone checks.
Quality assurance
5x faster creative QA
QA display and video ads and VAST for linear, CTV, DSPs & ad servers, including rich previews, safe zone checks and more.
Across channels and platforms
Ensure you meet all specification requirements for video and display ads with complete confidence.
Reliable QC
Create a world standard consistent, watertight system to test your ads that saves time and doesn’t rely on guesswork.
Check safe zones
Ensure creative visibility: test that important content can be seen on assets for ad platforms including YouTube, Instagram, TikTok and Snapchat with safe zone checks.
Collaboration and transparency
Be ad confident
Everything you need to test display and video ad campaigns with complete confidence.
Continuous monitoring
Mid-campaign testing allows you to ensure ads remain compliant and high-quality.
Change updates
Our clear design makes it easy to identify the aspects of your creative that didn’t pass QC.
Seamless collaboration made easy
Collaborate with stakeholders, and share reports and assets easily to help avoid campaign delays.
Check safe zones
Ensure creative visibility: test that important content can be seen on assets for ad platforms including YouTube, Instagram, TikTok and Snapchat with safe zone checks.
Collaboration and transparency
Be ad confident
Everything you need to test display and video ad campaigns with complete confidence.
Continuous monitoring
Mid-campaign testing allows you to ensure ads remain compliant and high-quality.
Change updates
Our clear design makes it easy to identify the aspects of your creative that didn’t pass QC.
Seamless collaboration made easy
Collaborate with stakeholders, and share reports and assets easily to help avoid campaign delays.
Check safe zones
Ensure creative visibility: test that important content can be seen on assets for ad platforms including YouTube, Instagram, TikTok and Snapchat with safe zone checks.
Platform
Cross-channel campaign automation
Discover Cape.io’s solutions to streamline, automate, and scale your cross‑channel campaigns with ease.
Cross-channel campaign automation
Discover Cape.io’s solutions to streamline, automate, and scale your cross‑channel campaigns with ease.
FAQs
What is ad validation?
Ad validation is the rigorous technical verification process that ensures an ad file perfectly meets the precise destination specifications - including file formats, codecs, aspect ratios, audio levels, bitrates, frame rates, VAST tags, and safe zones - required by ad servers, DSPs, social networks, and broadcasters.
Cape.io automates this verification before campaigns launch.
What is creative QA in advertising?
Creative Quality Assurance (QA) is the comprehensive review of ad assets to confirm visual integrity, brand alignment, copy accuracy, legibility, link destination tracking, and technical spec adherence across every device, aspect ratio, and publisher environment - a process Cape.io automates at scale.
How can brands automate creative QA?
Brands automate creative QA by using software such as Cape.io that automatically analyzes generated ad files against digital and broadcast publisher specifications.
Cape.io's automated QA engine processes 187 million frames daily across a 3PB verified asset vault, checking text-to-image ratios, contrast legibility, safe zones and file encoding without requiring manual human inspection for every file variant.
How do you check whether an ad meets platform specifications?
Platform specs are checked by running ad assets against an updated repository of publisher standards.
Cape.io maintains direct relationships with over 18,000 profile destinations, automatically verifying assets against exact requirements for platforms like Meta, YouTube, DV360, TikTok, Amazon, Snapchat, DOOH networks and linear TV broadcasters.
How can automated ad validation reduce campaign delays?
Automated ad validation eliminates the primary cause of campaign launch delays: discovering broken assets, rejected VAST tags, or incorrect aspect ratios after trafficking files to publishers.
By validating every file pre-flight with Cape.io, brands eliminate publisher rejections, accelerate trafficking speed, and ensure campaigns launch on schedule.
News
Stay ahead of the curve
Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.
Oct 21, 2026
Global TV advertising compliance: how to clear ads across 20+ markets
Global TV advertising compliance requires more than approving one master creative. It requires validating each version against the requirements of the market where it will run.
Oct 20, 2026
Sora 2 shutdown: what it means for AI-powered creative when the model goes dark
What happens to your campaigns when the tool underneath them simply disappears?
Oct 19, 2026
Compliance: eliminate creative risk across 20+ global markets
We are excited to announce major updates to Cape.io Compliance.
Oct 15, 2026
Navigating ITV's 2027 closed caption mandate
This is the moment captions go mainstream. Here is everything you need to know about the ITV mandate and how to get your workflow ready before it lands.
Oct 9, 2026
Global CTV advertising at scale: why ad compliance must go beyond the master file
Ad compliance can no longer be treated as a final check on a single master file. It needs to be built into the process of creating, adapting and delivering every ad variant.
Sep 25, 2026
Cape.io named a G2 High Performer in Fall 2026: What clients say
Cape.io was named a High Performer in G2's Fall 2026 reports
Sep 24, 2026
Reporting Intelligence: campaign clarity in one click
We are excited to announce that Reporting Intelligence is officially live in Cape Creative Automation.
Sep 23, 2026
Creative is the new targeting: Solving signal loss with adtech
The collapse of targeting data forced the real performance lever to the surface: creative quality.
Sep 8, 2026
Christmas advertising around the world: 7 compliance rules you need to know
Christmas may be a global commercial moment, but there is no such thing as a one-size-fits-all Christmas campaign.
Aug 31, 2026
Best creative automation platforms in 2026 (and who each one is actually for)
Every vendor in this space will tell you they're the best. None of them can all be right.
News
Stay ahead of the curve
Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.
Oct 21, 2026
Global TV advertising compliance: how to clear ads across 20+ markets
Global TV advertising compliance requires more than approving one master creative. It requires validating each version against the requirements of the market where it will run.
Oct 20, 2026
Sora 2 shutdown: what it means for AI-powered creative when the model goes dark
What happens to your campaigns when the tool underneath them simply disappears?
Oct 19, 2026
Compliance: eliminate creative risk across 20+ global markets
We are excited to announce major updates to Cape.io Compliance.
Oct 15, 2026
Navigating ITV's 2027 closed caption mandate
This is the moment captions go mainstream. Here is everything you need to know about the ITV mandate and how to get your workflow ready before it lands.
Oct 9, 2026
Global CTV advertising at scale: why ad compliance must go beyond the master file
Ad compliance can no longer be treated as a final check on a single master file. It needs to be built into the process of creating, adapting and delivering every ad variant.
Sep 25, 2026
Cape.io named a G2 High Performer in Fall 2026: What clients say
Cape.io was named a High Performer in G2's Fall 2026 reports
Sep 24, 2026
Reporting Intelligence: campaign clarity in one click
We are excited to announce that Reporting Intelligence is officially live in Cape Creative Automation.
Sep 23, 2026
Creative is the new targeting: Solving signal loss with adtech
The collapse of targeting data forced the real performance lever to the surface: creative quality.
Sep 8, 2026
Christmas advertising around the world: 7 compliance rules you need to know
Christmas may be a global commercial moment, but there is no such thing as a one-size-fits-all Christmas campaign.
Aug 31, 2026
Best creative automation platforms in 2026 (and who each one is actually for)
Every vendor in this space will tell you they're the best. None of them can all be right.
Get in touch
Let us show you what Cape.io can do.
Intelligent Campaign Automation
Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.
Get in touch
Let us show you what Cape.io can do.
Intelligent Campaign Automation
Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.
Get in touch
Let us show you what Cape.io can do.
Intelligent Campaign Automation
Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.