Oct 23, 2024

Streamlining Google Ads approval: how Cape.io prevents ad rejections

Few things slow down a campaign like a rejected ad. For marketers running Google Ads, rejections can delay launches, eat up resources, and throw off performance metrics. It’s frustrating; and entirely avoidable.

At Cape.io, we hear this concern all the time. That’s why we’ve built proactive safeguards directly into our platform to help clients catch issues early, stay compliant, and launch with confidence. From design to deployment, Cape.io keeps your creatives ready for prime time on Google.

Here’s how:

1. Real-Time Warnings During Template Design

Errors often start at the source. Cape.io’s Creative Studio spots potential compliance issues as you build. For instance, if someone uploads a 2000x2000 pixel image (too large for Google Display) we’ll flag it right away and guide them to adjust. Catching these early prevents bigger issues later.

2. Built-In Optimization for Google Platforms

After you’ve created your template, Cape.io provides instant feedback on how well your ad will perform across Google’s ad surfaces. Our file size calculator shows which layers are using the most space, so you can make smart adjustments before exporting.

3. Smart Alerts During Versioning

Creative versioning can introduce problems if, say, an updated image pushes your file over size limits. Cape automatically checks for this and offers real-time, lossless compression so your creative stays under the limit without sacrificing visual quality.

4. Final Compliance Checks at Activation

Right before launch, Cape.io checks all required fields and creative specs. If something’s missing or misaligned with Google’s policies, the platform stops the publish; giving you a chance to fix it before it affects performance. Clean creatives go live; problem files get flagged for review.

With Cape.io, your team doesn’t have to play guessing games with Google Ads. We’ve built a safety net into every step of the creative process so you can avoid costly delays and focus on what matters: getting great ads in front of the right audiences, fast.


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News

Stay ahead of the curve

Curious about the latest in marketing and advertising?
Subscribe to our monthly Promarketers newsletter.

Feb 4, 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

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Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

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Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

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The silent revolution: Why Channel 4's closed caption mandate is a game-changer for advertising globally

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News

Stay ahead of the curve

Curious about the latest in marketing and advertising?
Subscribe to our monthly Promarketers newsletter.

Feb 4, 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

Jan 9, 2026

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Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

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Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

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Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

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Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

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The silent revolution: Why Channel 4's closed caption mandate is a game-changer for advertising globally

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Get in touch

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Intelligent Campaign Automation

Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.

Copyright © 2025 Cape.io all rights reserved

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Get in touch

Let us show you what Cape.io can do.

Intelligent Campaign Automation

Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.

Copyright © 2025 Cape.io all rights reserved

English

Get in touch

Let us show you what Cape.io can do.

Intelligent Campaign Automation

Cape.io connects up your team, DAM, ad servers, DSPs, tools, and more, so you don’t need to rip and replace.

Copyright © 2025 Cape.io all rights reserved

English