ROI Calculator
How much is manual ad production costing you?
See your estimated savings with Cape.io in seconds, based on production benchmarks from creative teams like yours. No signup required.
Disclaimer: This calculator estimates creative production and asset adaptation savings only. Broader workflow or operational efficiencies are not included. If you'd like to discuss additional use cases, reach out to the Cape.io team (results are indicative estimates only).
From one key visual, how many assets do you usually have to make?
Include all formats and variations (e.g. different sizes, offers, languages)
50assets
10500
How many campaign updates do you run per month?
4/ month
130
What is your average hourly production cost? (optional)
Default is €50/hr, adjust to match your team
€
Leave blank or set to 0 to see time savings only
Manual - before Cape.io
Total assets per month
200
Production time per month
50 hours
Production cost per month
€2.500
Cost per asset
€13
With Cape.io - after
Time saved per month37 hours74%time saved
Cost saved / month
€1.850
Cost saved / year
€22.200
Time comparison per month
How savings compound over time
The first campaign includes a one-time setup cost. From month 2 onwards, Cape.io templates and feed automation run at a fraction of the manual effort, and the gap keeps growing.
Timeframe
6months
295 hours221 hours147 hours74 hours0
month 1month 2month 3month 4month 5month 6
Manual - no automation300 hoursover 6 months
Templates237 hours saved€11.850 in cost savings over 6 months
Feed automation295 hours saved€14.733 in cost savings over 6 months
Month 1 includes template setups (~45 min per campaign). From month 2 onwards, you can use these templates or slightly tweak them for new campaigns. Once connected to feeds, the time savings become even more visible.
