Peach is now Cape.io

Everything you need to know about the rebrand

Cape.io logo beside a gradient sphere and coloured shapes, announcing the Peach rebrand

Today, we're excited to announce a major step forward: Peach has rebranded as Cape.io.

This is more than a name change: it’s the start of a smarter, faster future for advertising. Cape.io is the first Intelligent Campaign Automation platform built to unify creative production, compliance, and media distribution into a single seamless workflow.

What’s new?

Our updated vision and powerful new capabilities. That includes incredible new features like our AI-powered Compliance Check making sure your ads can pass global ad regulations easily, plus much more. 

How it works

Cape.io is built for the full campaign lifecycle across CTV, social, digital, and linear.

  • Plan: Build omnichannel briefs and campaigns to accelerate your time to launch.

  • Create: Design and scale ads across CTV, social, display, and video, with an AI assist

  • Validate: Every asset QA-checked, rules compliant, and platform ready

  • Activate: Instantly distribute and publish campaigns everywhere, from CTV to social

Three solutions to transform your campaigns

Creative Automation

Smarter ads from build to launch. Create and activate high-quality, on-brand ads at scale, faster than ever. AI helps with design, translation, testing, and optimization, while role-based workflows keep teams aligned.

Advanced TV

Deliver, source, and format ads for CTV and linear. Automatically adapted to every broadcaster and platform requirement, with world-class QC and transparency built in.

Validation

Launch faster with peace of mind. AI-powered compliance checks, automated preflight QA, and audit-tracked approvals ensure every ad is brand-safe, regulation-ready, and good to go.

Introducing Compliance Check

Whether you're an advertiser, agency, media owner, or platform, you're globally facing more rules than ever and sticking to them is getting more complex, with serious consequences if you get it wrong. You’ve probably seen the stories: ads banned, pulled, or publicly criticised.

Cape.io’s AI-powered Compliance Check helps you stay ahead by checking your ads — scripts, storyboards, and videos — against the latest rules and standards. Catch problems early, avoid lengthy review cycles, and get your campaign live faster. Read more about Compliance Check…

What stays the same?

Everything you rely on today, including the features you use and the team you work with, are staying the same. As part of our rebrand, we've simplified product names to reflect a more integrated experience:

  • Peach Connect is now Cape Advanced TV

  • The Cape product is now Cape Creative Automation

  • Peach Go is now Cape Check & Go

  • Advalidation is now Cape Ad Validation

  • Peach Classic is now Cape Classic

Everything will be just as you know it, just with small changes rolling out over the next few days. Your log-in details will not be changing and you'll continue to work with the same trusted team and familiar features you rely on. Any questions? Read the User FAQ for more information, contact us or speak to your account manager.

Want to learn more?

Read Ben Regensburger’s thoughts on the strategy behind the rebrand or check out our brand new website. For updates, follow us on LinkedIn and Instagram.

If you have questions about the rebrand, new features, or how it affects your current workflows, just reach out — we’re here to help.

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