Sep 25, 2025

Peach is now Cape.io

Everything you need to know about the rebrand

Today, we're excited to announce a major step forward: Peach has rebranded as Cape.io.

This is more than a name change: it’s the start of a smarter, faster future for advertising. Cape.io is the first Intelligent Campaign Automation platform built to unify creative production, compliance, and media distribution into a single seamless workflow.

What’s new?

Our updated vision and powerful new capabilities. That includes incredible new features like our AI-powered Compliance Check making sure your ads can pass global ad regulations easily, plus much more.

How it works

Cape.io is built for the full campaign lifecycle across CTV, social, digital, and linear.

Plan: Build omnichannel briefs and campaigns to accelerate your time to launch.
Create: Design and scale ads across CTV, social, display, and video, with an AI assist
Validate: Every asset QA-checked, rules compliant, and platform ready
Activate: Instantly distribute and publish campaigns everywhere, from CTV to social

Three solutions to transform your campaigns

Creative Automation

Smarter ads from build to launch. Create and activate high-quality, on-brand ads at scale, faster than ever. AI helps with design, translation, testing, and optimization, while role-based workflows keep teams aligned.

Advanced TV

Deliver, source, and format ads for CTV and linear. Automatically adapted to every broadcaster and platform requirement, with world-class QC and transparency built in.

Validation

Launch faster with peace of mind. AI-powered compliance checks, automated preflight QA, and audit-tracked approvals ensure every ad is brand-safe, regulation-ready, and good to go.

Introducing Compliance Check

Whether you're an advertiser, agency, media owner, or platform, you're globally facing more rules than ever and sticking to them is getting more complex, with serious consequences if you get it wrong. You’ve probably seen the stories: ads banned, pulled, or publicly criticised.

Cape.io’s AI-powered Compliance Check helps you stay ahead by checking your ads — scripts, storyboards, and videos — against the latest rules and standards. Catch problems early, avoid lengthy review cycles, and get your campaign live faster. Read more about Compliance Check…

What stays the same?

Everything you rely on today, including the features you use and the team you work with, are staying the same. As part of our rebrand, we've simplified product names to reflect a more integrated experience:

Peach Connect is now Cape Advanced TV
The Cape product is now Cape Creative Automation
Peach Go is now Cape Check & Go
Advalidation is now Cape Ad Validation
Peach Classic is now Cape Classic

Everything will be just as you know it, just with small changes rolling out over the next few days. Your log-in details will not be changing and you'll continue to work with the same trusted team and familiar features you rely on. Any questions? Read the User FAQ for more information, contact us or speak to your account manager.

Want to learn more?

Read Ben Regensburger’s thoughts on the strategy behind the rebrand or check out our brand new website. For updates, follow us on LinkedIn and Instagram.

If you have questions about the rebrand, new features, or how it affects your current workflows, just reach out — we’re here to help.

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Feb 27, 2026

Navigating Channel 4’s 2026 closed caption mandate

As ad compliance requirements tighten across the UK and Europe, closed captioning has evolved from an accessibility checkbox to a strategic necessity. Whether you're managing CTV campaigns or social media creative, automated ad testing for caption quality is no longer optional - it's fundamental to reaching today's fragmented, multi-screen audiences.

The advertising landscape is facing a seismic shift. By March 1, Channel 4 will become the first UK broadcaster to mandate closed captions across all advertising - including linear TV, streaming, and sponsorships.

The mandate is a redefined standard for global inclusivity. Here is everything you need to know about the new mandate and how to stay ahead of the curve.

Feb 26, 2026

One platform, many realities: How creative automation platforms resolve the global vs. local tension

Scaling global marketing without losing local relevance requires more than brand guidelines and templates - it requires a creative automation platform designed for both global control and local flexibility. Most systems optimize for standardization, but scaling ad creative production across markets demands architecture that enables creative variation and adaptation by local experts without fragmenting brand governance.

Many global advertisers are chasing the same ideal: scale without losing relevance.

Consistency without uniformity.
Efficiency without bureaucracy.

It sounds simple. In practice, it’s one of the hardest tensions to resolve in modern marketing.

The global vs. local challenge isn’t new, but it’s becoming more urgent. As brands expand across markets, channels, and cultures, the question is no longer whether you should scale globally, but how you do so without erasing the nuance that makes marketing effective in the first place.

Everyone is looking for this balance. Very few get it right.

Feb 11, 2026

EPTVI Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Broadcasters, streamers, agencies and ad tech companies including Google Ad Manager, Equativ, Adform, LiveRamp, The Trade Desk, FreeWheel and Cape.io begin work on practical solutions to reduce complexity and speed up adoption.

Feb 4, 2026

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

Jan 9, 2026

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

Dec 4, 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

See all posts

News

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Feb 27, 2026

Navigating Channel 4’s 2026 closed caption mandate

The mandate is a redefined standard for global inclusivity. Here is everything you need to know about the new mandate and how to stay ahead of the curve.

Feb 26, 2026

One platform, many realities: How creative automation platforms resolve the global vs. local tension

Many global advertisers are chasing the same ideal: scale without losing relevance.

Consistency without uniformity.
Efficiency without bureaucracy.

It sounds simple. In practice, it’s one of the hardest tensions to resolve in modern marketing.

Everyone is looking for this balance. Very few get it right.

Feb 11, 2026

EPTVI Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Feb 4, 2026

The guardrails of growth: Why creative intelligence demands compliance

Jan 9, 2026

Every Word Counts - Cape Closed Captioning

Dec 4, 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

See all posts

News

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Feb 27, 2026

Navigating Channel 4’s 2026 closed caption mandate

The mandate is a redefined standard for global inclusivity. Here is everything you need to know about the new mandate and how to stay ahead of the curve.

Feb 26, 2026

One platform, many realities: How creative automation platforms resolve the global vs. local tension

Many global advertisers are chasing the same ideal: scale without losing relevance.

Consistency without uniformity.
Efficiency without bureaucracy.

It sounds simple. In practice, it’s one of the hardest tensions to resolve in modern marketing.

Everyone is looking for this balance. Very few get it right.

Feb 11, 2026

EPTVI Initiative launches Stage Two to help programmatic TV scale across Europe’s largest advertising markets

Feb 4, 2026

The guardrails of growth: Why creative intelligence demands compliance

Jan 9, 2026

Every Word Counts - Cape Closed Captioning

Dec 4, 2025

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

See all posts

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