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Today, we're excited to announce a major step forward: Peach has rebranded as Cape.io.
This is more than a name change: it’s the start of a smarter, faster future for advertising. Cape.io is the first Intelligent Campaign Automation platform built to unify creative production, compliance, and media distribution into a single seamless workflow.
What’s new?
Our updated vision and powerful new capabilities. That includes incredible new features like our AI-powered Compliance Check making sure your ads can pass global ad regulations easily, plus much more.
How it works
Cape.io is built for the full campaign lifecycle across CTV, social, digital, and linear.
Plan: Build omnichannel briefs and campaigns to accelerate your time to launch.
Create: Design and scale ads across CTV, social, display, and video, with an AI assist
Validate: Every asset QA-checked, rules compliant, and platform ready
Activate: Instantly distribute and publish campaigns everywhere, from CTV to social
Three solutions to transform your campaigns
Creative Automation
Smarter ads from build to launch. Create and activate high-quality, on-brand ads at scale, faster than ever. AI helps with design, translation, testing, and optimization, while role-based workflows keep teams aligned.
Advanced TV
Deliver, source, and format ads for CTV and linear. Automatically adapted to every broadcaster and platform requirement, with world-class QC and transparency built in.
Validation
Launch faster with peace of mind. AI-powered compliance checks, automated preflight QA, and audit-tracked approvals ensure every ad is brand-safe, regulation-ready, and good to go.
Introducing Compliance Check
Whether you're an advertiser, agency, media owner, or platform, you're globally facing more rules than ever and sticking to them is getting more complex, with serious consequences if you get it wrong. You’ve probably seen the stories: ads banned, pulled, or publicly criticised.
Cape.io’s AI-powered Compliance Check helps you stay ahead by checking your ads — scripts, storyboards, and videos — against the latest rules and standards. Catch problems early, avoid lengthy review cycles, and get your campaign live faster. Read more about Compliance Check…
What stays the same?
Everything you rely on today, including the features you use and the team you work with, are staying the same. As part of our rebrand, we've simplified product names to reflect a more integrated experience:
Peach Connect is now Cape Advanced TV
The Cape product is now Cape Creative Automation
Peach Go is now Cape Check & Go
Advalidation is now Cape Ad Validation
Peach Classic is now Cape Classic
Everything will be just as you know it, just with small changes rolling out over the next few days. Your log-in details will not be changing and you'll continue to work with the same trusted team and familiar features you rely on. Any questions? Read the User FAQ for more information, contact us or speak to your account manager.
Want to learn more?
Read Ben Regensburger’s thoughts on the strategy behind the rebrand or check out our brand new website. For updates, follow us on LinkedIn and Instagram.
If you have questions about the rebrand, new features, or how it affects your current workflows, just reach out — we’re here to help.
News
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ARCHIVE Big news from Cape.io: we're growing with you! Copy
Cape.io Cookie PolicyUpdated: 26 August 20251. What are cookies? A cookie is a piece of information, like a tag, which some websites create on your computer/mobile phone “Device” which identifies your Device whenever you visit that website. In order to provide you with the best possible online experience, IMD Media Ltd, trading as Cape.io (company number 03238065 registered in England and Wales with its registered office at 24-28 Bloomsbury Way, London, England, WC1A 2SN) (“IMD”, “Our”, “We”, “Us”), may create cookies when you visit one of Our “Services” on our website which include: cape.io, peach.me, Peach Go (go.peach.me), Peach Connect (app.peachvideo.com), Caria (caria.optimad.com), Cape (bycape.io), Advalidation (advalidation.com), Peach Classic (imdcloud.net/Auth/peachclassic), A+V (latam.peachvideo.com/login/login/index) and Peach Plus (peach.me/plus). Your acceptance of this Cookie Policy is deemed to occur if you continue to use Our Services. If you do not agree to this Cookie Policy please stop using Our Services immediately.2. What are cookies used for? It’s important to note that the cookies We use don’t harm your computer and don’t store information about you which could identify you by name or financial information, such as credit card details, rather they store identity numbers which We use as a reference, helping Us to provide Our Services. In order to help you, cookies may be used to: Help us identify you when you use Our ServicesKeep you signed in. Enable Us to understand how people are using Our services, so We can make them better. Help Us provide you with a better and personalised experience when you visit Our websites or use Our Services. Recognise when you have signed in. Ensure Our Services are working as expected. For more details of the personal data that We collect and use when you use the Services and the measures We have in place to protect personal data, your legal rights and Our legal obligations, please refer to Our Privacy Policy (https://www.cape.io/legal/).3. These cookies are used by IMD to enable access to our Services: You can find more information about the cookies We use and the purposes for which We use them in the table below: A “Strictly Necessary” cookie is one which is essential to the operation of Our Services. NamePurposeStrictly Necessary(Yes/No)login-session-id, login-token, share-url, subsidiary-id, userid, account-name, api-url, ac_token, atid, csr_token, id_token, is_logged_inUsed to provide login and access to Our Services for your account. Yesadmin_leftbar_collapse, admin_rightbar_showEnables personalisation of Our Services to provide you with a richer experience. NoCloudFront-Expires, CloudFront-Key-Pair-Id, CloudFront-Policy, CloudFront-Signature, default_order_item_region, intercom-id-cyym0u3i, intercom-session-cyym0u3i, locale, pnctest, rack.session, SigniantAppInstalled, uploaderEnables access to features of Our Services based on your account profile. Yes_helpkit_session, _x_w, helpdesk_node_session, user_credentials, wf_filter, wf_order, wf_order_typeEnables access to features of Our Services based on your account profileYes4. Third party cookiesThese cookies are set by someone other than Us, and we have no control over these cookies. This is because We use third-parties to help Us provide and monitor use of Our Services. We do not share the information collected by the cookies with any third parties. For privacy information relating to these other third party websites, please consult their policies as appropriate. You can find more information about the third-party cookies We use and the purposes for which We use them in the table below: Name of CookiePurposeProviderStrictly Necessary (Y/N)_ga, _gat, _gidUsed to report what parts of Our Services are used and how. Google AnalyticsNozarget_user_idzarget_visitor_infofm_sid_*Used for Our support portal and provides an anonymous ID so that your session can be identified. FreshdeskYes_zlcstore, _zlcmid, _zlcprivacyUsed for the online chat feature of Our Services. ZenDeskYesraygun.sso raygun3jUsed to monitor the performance of Our Services. RayGunNohubspot.hub.id, hubspotapi, hubspotapi-csrf, hubspotapi-prefs, hubspotauth, hubspotutkUsed to report what parts of Our Services are used and how. HubSpotNo_hp2_id. APP_ID, _hp2_ses_props. APP_IDUsed to report what parts of Our Services are used and how. HeapNo_vwo_ds, _vwo_uuid, _vwo_uuid_v2Used for A/B testing, conversion optimization and behaviour analysis. VWONocookie_perms, m, _stripe.mid, _stripe.sid, __Secure-sid, cid, stripe.customerportal.csrfUsed for self service billing managementStripeYeslr_hb_*, _lr_tabs_*, lr_uf_*Used to report what parts of Our Services are used and how. LogRocketNorb2bUsed to report on USA based customers using our website. RB2BNo 5. Persistent and Session Cookies5.1 Persistent cookies are those which remain on your Device for a predetermined period and are activated each time your visit Our Services.5.2 Session cookies are temporary and only remain on your Device from the point at which you visit Our Services until your close your browser, at which point they are deleted.6. How do I manage cookies? You can accept or decline cookies. Most PCs automatically accept them but you can modify your browser settings to decline them if you wish. Each browser is different, so please check the 'Help' menu of your browser to learn how to change your cookie preferences. If you decline cookies, some aspects of Our Services may not work on your Device and you may not be able to access areas you want. For this reason We recommend that you accept cookies whilst using Our Services. If you want to opt-out of Google Analytics for Display Advertising you can do so by changing your preferences here: www.google.com/settings/ads and using the Google Analytics opt-out tool here: https://tools.google.com/dlpage/gaoptout/. For further information about cookies and how to disable them please go to the guidance on cookies published by the UK Information Commissioner’s Office, or https://allaboutcookies.org/. 7. Changes to this Cookie Policy7.1 We may alter this Cookie Policy at any time. If We make any material changes, they will be highlighted at the top of this page. Any such changes will become binding you on your first use of Our Services after the changes have been made.7.2 We would recommend that you check this page regularly to make sure that you have seen the latest version of this Cookie Policy.8. Further informationIf you would like to know more about how We use cookies, please contact us at dataprotection@groupimd.com.

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