Tracking multi-channel performance usually means staring at dense data tables across five different tabs, trying to figure out what actually matters before a client call or team check-in. Downloading disparate data and manually translating spreadsheets into written summaries takes time away from strategic execution.
Today, we are eliminating that manual data pull.
With a single click, Reporting Intelligence turns raw campaign data into clear performance narratives directly inside your workspace.
What makes Reporting Intelligence different?
Most generic AI tools or cross-channel dashboards simply summarize numbers. They do not understand the context behind why a campaign was built or how different ad channels function.
Reporting Intelligence is different. Unlike a generic AI summarizer, it evaluates your multi-channel campaign data against the exact goals it was built for and the platforms it actually runs on. It reads beyond the numbers, to what they mean for your campaign health.
It does not try to act as an automated budget optimizer or an auto-fix engine. Instead, it serves as the fastest way to understand what your performance data is already telling you, surfacing issues before they turn into difficult client conversations.
Key capabilities available today
Reporting Intelligence brings instant clarity directly into your daily workflow across two primary touchpoints:
1. Single-click performance summaries
Hit one button to generate a comprehensive, written rundown of your campaign performance. Whether you need a macro overview of an entire account or a targeted summary of a specific asset group, Cape.io translates complex table metrics into actionable takeaways in seconds.
2. Flexible question-answering
Have a specific question about your results? Use the flexible prompt interface to ask targeted questions about campaign health, upward or downward trends, or performance anomalies. Get direct, simply explained answers instantly without manual data filtering.
3. Dual-placement access
Reporting Intelligence is built directly into where you already work. Access it on the main Campaign Analytics page for macro reporting, or open it directly inside the Campaign Management flow to review creative performance without losing execution context.
4. Refreshed dashboard UI
Alongside this release, we have updated the Campaign Analytics dashboard interface, making cross-channel data faster, cleaner, and easier to navigate alongside your written AI summaries.
Built for human-led strategy
Reporting Intelligence is designed as an insights layer, not an optimization action layer. It flags campaign issues, highlights anomalies, and surfaces health statuses so your team can make informed decisions. You stay in complete control of your creative execution and strategic media choices.
How to get started
Reporting Intelligence is available today for all Cape Creative Automation clients using Campaign Analytics.
Existing users: Log in to your Cape.io workspace, navigate to Campaign Analytics or any active campaign flow, and click the Reporting Intelligence button to generate your first summary. Note: Reporting V2 access required.
Need access to Campaign Analytics and/or Reporting Intelligence? Reach out to your dedicated Account Manager or Solution Engineer to update your environment and activate our latest analytics capabilities.
Stop spending hours turning tables into status reports. Get instant campaign clarity with Reporting Intelligence inside Cape.io.
