Peach is now Cape.io. Find out more…

Accessibility

Level up your inclusive advertising

Maximise your ROI: make your campaigns accessible to the 16% of the global population with disabilities and everyone who benefits from inclusive content.

Accessibility services are designed to open up broadcast and digital content to a broader range of people — not only those with disabilities, but anyone where those features can help. From closed captioning to signing, Cape.io helps brands globally with a range of accessibility options making ads more inclusive and making sure they reach as large an audience as possible.

Get a demo

Accessibility

Level up your inclusive advertising

Maximise your ROI: make your campaigns accessible to the 16% of the global population with disabilities and everyone who benefits from inclusive content.

Get a demo

Accessibility

Level up your inclusive advertising

Maximise your ROI: make your campaigns accessible to the 16% of the global population with disabilities and everyone who benefits from inclusive content.

Get a demo

Designed for everyone

Whatever the reason, accessibility features are relied on and loved by millions. From subtitles to sign language, Cape.io can help you make your ads work for everyone.

Designed for everyone

Whatever the reason, accessibility features are relied on and loved by millions. From subtitles to sign language, Cape.io can help you make your ads work for everyone.

Designed for everyone

Whatever the reason, accessibility features are relied on and loved by millions. From subtitles to sign language, Cape.io can help you make your ads work for everyone.

2.2 billion

people worldwide live with vision impairment

2.2 billion

people worldwide live with vision impairment

1 in 6

people experience a significant disability

1 in 6

people experience a significant disability

80%

of Netflix users watch with closed captions at least once a month

80%

of Netflix users watch with closed captions at least once a month

Accessibility, built into your workflow

Whether you’re building for social, CTV, or broadcast, accessibility is included.

Create and deliver accessible ads across TV and digital

Support for closed captions, audio description, and more

Compatible with global broadcast and platform standards

Accessibility, built into your workflow

Whether you’re building for social, CTV, or broadcast, accessibility is included.

Create and deliver accessible ads across TV and digital

Support for closed captions, audio description, and more

Compatible with global broadcast and platform standards

How it works

There are several ways to make ads accessible to everyone.

How it works

There are several ways to make ads accessible to everyone.

How it works

There are several ways to make ads accessible to everyone.

Closed Captions (CC)

Text based captions, designed to support those with an audio impairment, have the option of being switched on or off by the user. CC are not only used by those with disabilities, but also people who have a different native language, parents of young children and increasing numbers of young people.

Closed Captions (CC)

Open Captions (OC)

Also called ‘burnt in’ captions, open captions are added to the content itself and available all the time — there is no option to ever switch them off. OC are ideal for playing content in environments like waiting rooms, for those who are hard of hearing or for social media.

Open Captions (OC)

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Audio Description (AD)

A user enabled service that narrates visual content & describes any important visual details that would not be understood from the soundtrack alone for those who are visually impaired.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Accessible Transcript

Descriptions of imagery accessed via screen readers for when audio description isn't available.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

Sign Interpretation

Interpretation of spoken language into sign language, for deaf people via an on-screen interpreter.

All around the world

Cape.io supports accessible advertising in multiple regions around the world and we are expanding all the time as more broadcasters and publishers continue to accept these file types.

All around the world

Cape.io supports accessible advertising in multiple regions around the world and we are expanding all the time as more broadcasters and publishers continue to accept these file types.

North America

CC: Mandatory in Canada and available in US

UK & Ireland

CC: Approx 20% of UK TV ads have captions
AD: Well established with broadcasters, but not common

France

CC: Common with 15% of TV ads in France, including L’Oréal and Ferrero

AD: Relatively new and is currently supported by only TF1, M6, L’Équipe, IV, NRJ and Canal+

Italy

CC: Accepted by Mediaset and Sky

Spain

CC: Mandatory on government and pharmaceutical TV advertising

LATAM: Brazil

CC: Mandatory for all TV ads in Brazil
AD: Growing adoption for TV ads in Brazil
Signing: Can provide on demand for TV ads

APAC: ANZ & Japan

CC: Accepted and produced for both linear and BVOD

Ready to give us a call?

We’re flexible — we’ll work on a job-by-job basis, offer holiday or sick cover, or even work on a monthly retainer.

However, whenever, whatever: we’ll get your ads from A to Z

Get in touch

Ready to give us a call?

We’re flexible — we’ll work on a job-by-job basis, offer holiday or sick cover, or even work on a monthly retainer.

However, whenever, whatever: we’ll get your ads from A to Z

Get in touch

Ready to give us a call?

We’re flexible — we’ll work on a job-by-job basis, offer holiday or sick cover, or even work on a monthly retainer.

However, whenever, whatever: we’ll get your ads from A to Z

Get in touch

Cross-channel campaign automation

Discover Cape.io's solutions to simplify, automate, and effortlessly scale your cross-channel campaigns.

Creative Automation

Produce, personalize, and launch high-performing ads for every channel: from social and display to video and DOOH.

Advanced TV

Formerly Peach Connect: Get control of your ad delivery and management across linear TV, CTV and digital video.

Validation

Automatically review ads against the latest rules, specs, safe zones, and more.

Compliance Check

New! Global ad regulations, made easy: Check storyboards, scripts, and videos instantly.

Accessibility

Add Closed Captions, Audio Description and more: make your campaigns accessible to the millions.

Campaign management

Simplify how you plan, build, and launch campaigns across every channel, team, and market.

Creative Studio

Create and collaborate on high-quality, on-brand ads at scale, faster than ever.

Digital Asset Management

Unify your asset library with your campaign ops, enabling your team to move fast and stay on brand.

Dynamic advertising

Automate hyper-personalized, data-driven campaigns with live content so every viewer sees what’s most relevant.

Integrations

Connect to 18,000+ broadcasters, streamers, ad servers, platforms, social and more.

Publishing

Simplify cross-channel campaign activation: launch smarter, faster, and at scale.

Reporting & analytics

Quickly see how your campaigns are performing and what’s working best, with easy-to-read dashboards.

Cape Ad Validation

Formerly Advalidation: Take the guesswork out of creative QA. Designed for publishers.

Cape Check & Go

Formerly Peach Go: A smarter, faster, and safer way to get your creative moving.

Cape Managed Services

Formerly Peach Plus: Expert business affairs, production support, and consultancy for the ad industry.

Developer API

Connect your in-house systems and media plans to 18,000+ global broadcasters and platforms

News

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Sep 25, 2025

New: Ad compliance, made easy

AI-powered ad compliance tool designed to make it easy to stick to the rules around the world

Sep 25, 2025

Introducing Cape.io: Ben Regensburger, CEO, on today’s rebrand

The strategy behind today’s rebrand: from Intelligent Campaign Automation to cross-channel campaigns, AI and compliance

Sep 25, 2025

Peach Rebrands as Cape.io, Launches ‘Intelligent Campaign Automation’ Platform to Unify Fragmented Global Ad Workflows

Press release: New platform introduces AI-powered compliance and media planning tools to connect creative and media teams, drastically reducing time-to-market

Sep 25, 2025

Peach is now Cape.io

Everything you need to know about the rebrand

Sep 20, 2025

Navigating local activation challenges with Cape

Local activation is the key to making digital campaigns feel relevant and personal. It’s not just about reaching people—it’s about reaching the right people with the right message in their city, store, or language. When global strategy and local execution align, campaigns perform better, budgets work harder, and brands build stronger connections with their audiences.

Sep 20, 2025

Your creatives and media are not in sync — here’s why that’s killing your ROI

See all posts

News

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Sep 25, 2025

New: Ad compliance, made easy

AI-powered ad compliance tool designed to make it easy to stick to the rules around the world

Sep 25, 2025

Introducing Cape.io: Ben Regensburger, CEO, on today’s rebrand

The strategy behind today’s rebrand: from Intelligent Campaign Automation to cross-channel campaigns, AI and compliance

Sep 25, 2025

Peach Rebrands as Cape.io, Launches ‘Intelligent Campaign Automation’ Platform to Unify Fragmented Global Ad Workflows

Press release: New platform introduces AI-powered compliance and media planning tools to connect creative and media teams, drastically reducing time-to-market

Sep 25, 2025

Peach is now Cape.io

Everything you need to know about the rebrand

Sep 20, 2025

Navigating local activation challenges with Cape

Sep 20, 2025

Your creatives and media are not in sync — here’s why that’s killing your ROI

See all posts

News

Stay ahead of the curve

Curious about the latest in marketing and advertising? Subscribe to our monthly Promarketers newsletter.

Sep 25, 2025

New: Ad compliance, made easy

AI-powered ad compliance tool designed to make it easy to stick to the rules around the world

Sep 25, 2025

Introducing Cape.io: Ben Regensburger, CEO, on today’s rebrand

The strategy behind today’s rebrand: from Intelligent Campaign Automation to cross-channel campaigns, AI and compliance

Sep 25, 2025

Peach Rebrands as Cape.io, Launches ‘Intelligent Campaign Automation’ Platform to Unify Fragmented Global Ad Workflows

Press release: New platform introduces AI-powered compliance and media planning tools to connect creative and media teams, drastically reducing time-to-market

Sep 25, 2025