2025年1月29日

广告可访问性联盟中心的启动

广告适用于每个人 🤝

本文最初发布于桃子的官网。了解更多信息,请访问 从Peach到Cape.io的品牌重塑

今天,广告易读联盟推出了他们的新枢纽,其中包含帮助确保您的创意可访问所需的所有指导信息。 


照片由Matt Humphreys拍摄

易读性的目的是包容所有人。您将学习如何在一开始的计划书中就包含易读性,以及如何确保将适当的文件传递给媒体——包括了解闭合字幕、开放字幕、音频描述等更多内容。

 “这是一个社会和道德的迫切任务,是增长和信任的核心。我们与我们的合作伙伴责任营销顾问、Flock Associates,以及广告易读联盟的成员一起制作了此指导,以分享其他品牌已经在其易读之旅中获得的经验、想法和倡议。” - 广告易读联盟,2025年1月

我们的Shelby Akosa和James Sanderson在这项重要工作中做出了贡献——Cape.io(前身为Peach)自豪地在行业中推动易读性向前发展,并做出了贡献! 

立即查看新枢纽。您还可以在我们的官网上阅读更多关于易读性及相关服务的信息 🍑

新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日

The guardrails of growth: Why creative intelligence demands compliance

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Every Word Counts - Cape Closed Captioning

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Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日

无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者

第四频道广告无障碍准则2026:强制字幕和英国广告标准。

新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

2025年12月4日

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日

无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者

第四频道广告无障碍准则2026:强制字幕和英国广告标准。

新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

2025年12月4日

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日

无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者

第四频道广告无障碍准则2026:强制字幕和英国广告标准。

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文