2020年6月28日

获取我们的最新报告,了解数字视频资产工作流程

我们的最新报告《掌控您的视频资产工作流程》现已发布

Author

Cape.io

这篇文章最初发布在Peach网站上。了解更多关于 从Peach重新品牌为Cape.io.

数字化视频广告支出正在增长,但在幕后,行业仍然大量依赖于多年前的低效技术和工作流程。没错,这就像1995年。但尽管我们已经和 VHS、拨号上网和Tickle Me Elmo*说‘再见’了,媒体代理仍然在通过邮件来回发送,并人工审核视频资产,只为了激活数字化广告。这是什么情况?更重要的是,有什么可以解决这个问题?

我们在我们的新报告‘掌控您的视频资产工作流程’现在可以获取中回答了这些问题和更多。该报告确定了生态系统中的主要问题所在,并提出了确保广告投放有效的解决方案。

利用定制的调查数据和来自领先的全球媒体代理的访谈,我们深入了解媒体代理的问题所在,揭示了造成广告活动延迟、质量问题、安全风险以及大量沮丧和金钱的痛点。例如,您知道吗:

  • 70%的媒体代理在资源获取上有困难

  • 78%仍然使用电子邮件接收视频资产

  • 85%仍然手动检查视频资产! 

听起来熟悉吗?别担心,你并不孤单。

走在前沿:填写表格,立即下载‘掌控您的视频资产工作流程’。

*好的,Tickle Me Elmo在2020年仍有一席之地

新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

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2025年12月1日

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新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

2025年12月4日

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日

无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者

第四频道广告无障碍准则2026:强制字幕和英国广告标准。

新闻

保持领先地位

对市场营销和广告的最新动态感到好奇吗? 订阅我们的每月《专业营销者》通讯。

2026年2月4日

The guardrails of growth: Why creative intelligence demands compliance

Generative AI can produce thousands of creative variants, but most compliance systems are still manual, fragmented, and reactive, unable to keep pace with today’s velocity. To move fast without breaking things, the industry needs a new approach: real-time verification, programmatic enforcement, and end-to-end visibility. Embedded inside the stack, not bolted on at the end.

2026年1月9日

Every Word Counts - Cape Closed Captioning

Captions have become more than an accessibility tool, they’re now essential for how we watch, understand, and engage with content. Clear, inclusive, and attention-smart, captioning helps every story reach everyone.

2025年12月4日

Flying high with AI: How Cape.io revolutionized KLM's email marketing with AirMail

Discover how Cape.io partnered with KLM to build AirMail, an innovative AI co-pilot that generates highly customized email campaigns with unprecedented speed, efficiency, and scale.

2025年12月2日

How leading brands are bringing media and creative back in sync

Read all about how our CMO Michiel Blonk addresses each challenge to bridge the gap and finally reconnect - from his presentation at DMWF Europe last week.

2025年12月1日

Don't let compliance clog your chimney: A Christmas ad 'naughty or nice' list

Our VP of Cape Managed Services Shelby Akosa has worked in advertising for over 20 years, and put together a compliance 'naughty or nice' list based on the most common festive pitfalls in UK advertising.

2025年11月3日

无声的革命:为什么第四频道的字幕要求将成为全球广告界的游戏规则改变者

第四频道广告无障碍准则2026:强制字幕和英国广告标准。

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文

联系我们

让我们向您展示 Cape.io 可以做什么。

Intelligent Campaign Automation

Cape.io 连接到您的 DAM、广告服务器、DSP、工作流工具等,因此您无需拆卸和更换。

© 2025 Cape.io。版权所有

中文